Tuesday, 9 February 2010

Brainstorming ideas for music video

I listened to the song ‘Peter Pan’ through my I-pod and brainstormed any ideas and images that came into my head. I listened when the music was softer or perhaps more dramatic. I listened to the instruments playing in the background and the words in the song and wrote down any association or ideas which would help me come up with the content for my music video. Jose vanders target's a young audience which is the same audience I intend to appeal to. The ideas which I have created are inventive and unusual similar to the type of lyrics which Jose Vander's creates. I want the music video to have an element of spontaneity and reinforce a trail of thought but still have a secure structure. Jose Vander's music is acoustic and alternative and I want to reinforce this spontaneity with the action in the music video. After thinking about the kind of designs I could use for my music video I have brainstormed these ideas in order to then choose the idea I like the best. Target audience
The target audience for Jose Vander's is young listeners who like to listen to alternative and acoustic music. My target audience for my music video, digi pack and poster is young viewers between the ages of 12-18 the reason the target audience is quiet diverse but directly targets young viewers because I want for images and ideas of "peter pan" to link to their childhood memories which makes them feel connected to the music and the artists. I want my ideas to be orginal and unique and create a feeling of a child's work to reinforce a simplistic nature asthough a child has created the work.

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